Foundations of Online Marketing - Setting Up for Success

Description

In today’s digital world, having a strong online presence is essential for success. But where do you start? In this one-hour lunch and learn webinar training session, we’ll walk you through the Foundations of Online Marketing to help your business stand out, attract more customers, and grow. 

You’ll learn how to: 

✅ Ensure your business is easily found online 

✅ Set yourself up for success with the right digital tools 

✅ Leverage word-of-mouth marketing through customer reviews 

✅ Understand the power of organic vs. paid search 

✅ Improve your findability to attract more customers 

We’ll also cover essential tools every business needs: 

🔹 A mobile-responsive website 

🔹 An email marketing tool 

🔹 Active social media channels 

🔹 Up-to-date business listings 

🔹 Strategies to easily create and manage content and reviews 

Whether you’re just starting out or looking to refine your strategy, this session will equip you with practical, actionable steps to enhance your online visibility and connect with more customers.